What does キャラ mean?
キャラ is a Japanese noun meaning “(fictional) character” in English. It is written as キャラ in hiragana, and kyara in romaji. This word is part of JLPT N3 vocabulary.
Example sentence
ＯＫが出たので、思わずグラスランナーのシーフ・バードというベタなキャラを作っちゃいましたよ。
I got the OK so I unthinkingly created the clichéd 'grass runner thief/bard' character.